Robert H. Lustig, M.D has spent the past sixteen years treating childhood obesity and
studying the effects of sugar on the central nervous system and metabolism. He is the
Director of the UCSF Weight Assessment for Teen and Child Health Program and also a member
of the Obesity Task Force of the Endocrine Society. His YouTube video lecture "Sugar: The
Bitter Truth" has received over two million hits and his book Fat Chance: Beating the
Odds Against Sugar, Processed Food, Obesity and Disease is being published in Autumn
2012.