The Accidental Creative
How to Be Brilliant at a Moment's Notice
ISBN 9781591846246 | 240 pages | 27 Aug 2013 | Portfolio | 5.51 x 8.26in | 18 - AND UP
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“Todd Henry has spent years breaking down the secrets of highly effective creatives. Read this book and prepare to ramp up your brilliance!”
—Chris Guillebeau, author of The Art of Nonconformity
Many of us assume that our creative process is beyond our ability to influence, and pay attention to it only when it isn’t working properly. For the most part, we go about our daily tasks and everything just “works.” Until it doesn’t.
Adding to this lack of understanding is the rapidly accelerating pace of work. Each day we are face escalating expectations and a continual squeeze to do more with less. We are asked to produce an ever-increasing amount of brilliance in an ever-shrinking amount of time. There is an unspoken (or spoken!) expectation that we’ll be accessible 24/7, and as a result we frequently feel like we’re “always on.”
Now business creativity expert Todd Henry explains how to unleash your creative potential. Whether you’re a creative by trade or an “accidental creative,” this book will help you quickly and effectively integrate new ideas into your daily life.
-Seth Godin, Author of Linchpin
"Mr. Henry's prescription for maximizing productivity is sagacious, innovative, and sublimely practical. I've already incorporated into my own regimen three of his notions and they are working like gangbusters. The Accidental Creative is high-octane fuel for creative productivity."
-Steven Pressfield, Author of The War of Art
"Todd Henry has spent years breaking down the secrets of highly effective creatives. Read this book and prepare to ramp up your brilliance!"
-Chris Guillebeau, Author of The Art of Non-Conformity
"The Accidental Creative is an inspiring and practical guide for staying fresh and doing brilliant work. If you regularly need great ideas, this book will help you find them."
-Tony Schwartz, Author of Be Excellent at Anything
"There are two definitive versions of you with Todd's book: you before reading it, and you to the 100th power immediately after."
-riCardo Crespo, SVP/Global Creative Chief, 20th Century Fox FCP
"This book is a practical awakening to a life of surprise and usefulness. It contains wisdom, practices, and guidelines to help calm and focus us in a world vibrating with distraction."
-Peter Block, Author of Community
"The Accidental Creative should be required reading whether you are starting out in business or already a CEO. It presents a step-by-step model that will immediately help you generate business-building ideas for your job."
-Bob Gilbreath, Chief Strategy Officer, Possible Worldwide, and Author of The Next Evolution of Marketing
"I was struck with how relevant and practical this book is for anyone in the creative field at any level. It is full of invaluable life lessons."
-Tim Hale, SVP of Marketing and Design Communications, Fossil
"The gift of creative insight is not to be squandered! Todd Henry has assembled a guide that will enrich your creative pursuits. Don't dream without it."
-Scott Belsky, CEO, Behance, and Author of Making Ideas Happen
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